The range of services offered by a provider of a holiday home or holiday apartment includes all services, features and amenities that are made available to guests and that define the holiday experience. This offering is decisive in determining how well the accommodation suits the desired target group.
The interaction between what providers offer and their target group is particularly important for providers of private holiday accommodation, because it determines how well the offer matches demand – and thus booking success, guest satisfaction and repeat booking rates.
The interaction between what providers offer and their target group is particularly important for providers of private holiday accommodation, because it determines how well the offer matches demand – and thus booking success, guest satisfaction and repeat booking rates.