The Digital Host is a transnational adult educational project (Italy, Austria, Germany) that aims to provide digital skills to operators in the non-hotel accommodation sector, such as holiday apartments, guesthouses and B&Bs. In view of changing market conditions, growing online booking habits and new traveller needs, the project is developing a digital training path with practice-oriented modules that are available on the online learning platform as part of a blended learning concept. The focus is on basic digital skills that are necessary for the sustainable management of small, often informal accommodation providers.

Target groups

  • ·         Operators of holiday apartments, B&Bs, guesthouses, guesthouses
  • ·         Career changers from other industries
  • ·         NEETs and young adults interested in digital self-employment

Learning outcomes

The participants

  • ·         recognise the importance of digital skills for sustainable business management
  • ·         learn about practical tools for marketing, communication and customer loyalty
  • ·         use digital tools confidently and purposefully in their own businesses
  • ·         reflect on their level of digitalisation and develop their own digital strategy
  • ·         improve the visibility and professionalism of their accommodation in the online environment

Available languages: German, English, Italian

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.

Project Id: 2024-1-IT02-KA210-ADU-000255436

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